Google Earth is a great service to see the planet in 3D. Today we use flat screen to see the world, but that doesn’t make it round. Should Columbus only use a computer instead of traveling around the planet? And should he found America if he only reduced the planet to 1011001011100? I don’t think […]
From Google Earth to Google Globe Traveling Läs mer »
When many people unite against a brand, a demand for an alternative is created. It is in many way trendy to be against something. And at the same time people do want to make a difference. With “No Bush Jeans,” they can do both… This is ONE idea for a new brand is a statement
A new brand – No Bush Jeans Läs mer »
Yesterday it was Radio Galan (in Swedish) a version of the Oscars for professionals working with radio in Sweden. The moderator Viktor Petroski, did ask if I hade any ideas for how to make it an interesting evening. I did suggest that since they don’t now each other’s faces they could turn off the light.
In the dark we are al radio professionals Läs mer »
Good music is interacting like with the users and this is ONE of the strongest reasons for why music is so big. iPod is providing the music that’s why it is so big. Consumer can dance to good music!-Can they dance with your product/service? A good DJ makes consumers stay at the dance floor.-Does your
Good music is like good business Läs mer »
Today sells a lot of flat screens but they are all to expensive and small. Consumers do have to buy bigger and bigger to get a movie feeling. Why not make a solution that consumers can grow with? Lets look for ONE idea to solve the problem and fill your wall with a big flat
ONE new idea for the world biggest flat screen Läs mer »
TV’s have always been as big as moving crates. Now, the flat screen is improving the picture and making them less obtrusive, but also twice as expensive. Unfortunately, TV design still looks like a science fiction B-movie from the 70’s. Maybe we’re all so used to thinking of TV’s in those terms that no one
Customers are often the best designers Läs mer »
ONE of the questions that often get in my lectures is: Do consumers really want to give their creativity to companies? I think this article is a really good answer: “At the heart of most thinking about innovation is the belief that people expect to be paid for their creative work: hence the need to
Creative consumers make business grow Läs mer »
Most speaker talk and some walk the talk. But Michele Miller asks the right question. She makes the audience do the walk with their costumers. Read here questions in this Inc.com article.
Michele Miller questions makes you walk Läs mer »
On Trendwatching.com you can see more by close watching consumer global. Check it out.
Get close and see more trends Läs mer »