• 3 februari 2007

MTV rapping about consumers at the World Economic Forum

To little focus on consumer input to the World Economic Forum but under the topic of “Relinquishing control of web content,” did a CEO take the microphone and rapped about user-generated content: “We’ve seen...

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  • 31 januari 2007

Vote for my new book cover

My first book Detective Marketing has is now outsold and I will print the Fourth Edition of the book. In the third edition there where only the praise from TOMPETERS! In this new edition...

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  • 30 januari 2007

Release JAlbum 7.0 today – Swedes shows a way to share your clicks

When I take photos, the more I shot the more I learn. If I share them I learn even more and faster. That’s why I think software’s that provide this opportunity is worth time...

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  • 30 januari 2007

A Viking embassy in Second Life

The master PR Viking Olle Wästberg did came up with an great idea: Sweden to set up embassy in Second Life. “We are planning to establish a Swedish embassy in Second Life primarily as...

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  • 29 januari 2007

GreenVikings.com

Green money is big money if you can marketing it and sell it. This time the Green Vikings™ needs to sell and marketing the message, that’s why I started the idea site GreenVikings.com

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  • 28 januari 2007

Face death while smoking

For many years they have worked to get smokers to face death while smoking: “The European Union has launched an aggressive anti-smoking drive with grisly photos of rotten lungs, throat tumors and decayed teeth...

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  • 26 januari 2007

Based on a true story

Did watch the movie ADRIFT. It was not by fare the best movie I seen, but the fact that it was based on a true story: When will we se the same story on...

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  • 25 januari 2007

ONE Consumer Day on export?

Read about it at Jack Yan´s blog he it pointing it out great. The question is where “KonsumentKraftdagen” is going after Sweden?

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  • 24 januari 2007

Green money is big money

Yesterday I was at a seminar focusing on sustainability opportunities for business. Technical they where really good but the commercial dimension was not there in most companies. I did miss the focus on marketing...

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  • 21 januari 2007

Stop and take look at your wallet!

Can you see that it’s become transparent? It has an entrance and an exit. The transparent market has provided today’s wallets with a collective exit called consumer power. Consumers are increasingly influencing companies by...

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