Tune in consumers with design
A cool design for me lets the consumers be a part of the design. “Tune ‘n Radio is a basic fm-radio which you have to finish yourself in order to make the product functional...
Read MoreCreasy costumer service 2.0
I get a lot of god stories from costumers. This got to one of the best.Lets call him Carl how told me this story. Living in a small town in the country part of...
Read MoreWe are LondONErs
We are ONE they say and they mean it to. It could not been more ONE, and first when I did see “We are LondONErs” al the most of the billboards in London I...
Read MoreMail filters are stopping unhappy costumers
Companies now have so effective mail filter for blocking spam, the sad thing is that they use them to block unhappy costumers. When I should email the first chapter of my ONE book, I...
Read MoreThe Inventions of Super Women
Sadly most technical innovations are focusing on men, but it not always the one writing the history that makes history. This Friday I got went to the exhibition The Inventions of Women. The Super...
Read MoreThe reason to why it don’t function is that our company is so big!
With a panic for more books I am calling the big transport company X now. Waiting for more ONE books (they have sold out in Sweden and UK). The reason is that I will...
Read MoreJack Welch needs to read ONE
Business legend Jack Welch old rules “Shareholders rule explains” is now changed to “The Customer is King” for CEOs how like to stay in business. Read more in the article “Tearing up the Jack...
Read MoreJohnnie Moore did read ONE
“If I were a marketing director, it’s the sort of book I’d dish out to my colleagues on a Friday night and say, “Let’s talk about this on Monday.” Read Moore about what the...
Read MoreFive steps to become ONE with your consumers
What is more direct than to be ONE with your costumers? Here is five steps to start working towards becoming ONE. 1. Don’t be an Anti-brand The brands and elite of the business world...
Read MoreSecret Service vs. costumer needs
It is a really good name Secret Service for doing Secret Service. The problem is that other companies are doing the same. Offering Secret Service that costumers can’t find. Most big companies have in...
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