The man, the myth, the legend Philip Kotler met our Stefan in Chicago at The Kellogg School of Management. Few people have meant as much to marketing knowledge as Professor Philip Kotler. To meet the person gave a legendary memory.

A four-week Sharkonomics book tour whetted American appetites. The tour bus run across the United States with the principal organizer The Swedish-American Chambers of Commerce at the wheel. Despite storms and presidential elections businesses people around the United States attended The Swedish-American Chambers of Commerce events in Silicon Valley, Boston, Chicago, Denver, Los Angeles, Minnesota,

Few authors have demonstrated more impressive research than Jim Collins has in his book How the Mighty Fall. It is an honor to have the permission to reprint Mr Collins model The Five Stages of Decline from his mighty book in my book Sharkonomics.Mr Collins reveals in his book How the Mighty Fall such corporations

Listen to this Sharkonomics interview on The Jordana Green Show at CBS Radio.Jordana Green and me on the picture.   Thanks to Aisha Friswold, President of Swedish American Chamber of Commerce, Minnesota.

1. Dive with fleshy friends.2. Dive below surface to find new opportunities.3. Team work, like sharing a whale (team workers also taste good).4. Do less, bite harder (saves energy).5. Take a test bite (blood in the water is always bad news).6. Big prey are vulnerable – they underestimate attack from a smaller shark.7. Bite off

President Barack Obama is an excellent president. But if you can’t change the system from the inside (Washington), you have to change it from the outside. Instead of keeping a monologue Obama should invite the people to BE the change so that the American people can become the president themselves. This way people will start

Every idea is a good idea.Mark Lutvak, Synergistic Marketing

Stefan’s Sharkonomics speech was presented in a very charismatic way. To draw parallels between corporate and sharks behavior created discussions and a new way of thinking. Stefan offered a lecture filled with energy, creativity, experience and participation from the audience. Something I can highly recommend for upcoming events! Christoffer BlombergMarketing Manager of The Swedish American

Stefan’s book Sharkonomics is blood for sharks and steel cages for their prey.David Charron, Haas School of Business, UC Berkeley