Blog

I read The Journal of Customer Behavior (Volume 8 – 2009), topic: The global crisis and the marketing scholar by marketing legend Professor Evert Gummesson. This is partly the wittiest piece I have ever read about business and the academic world. Evert’s sharp mind has contributed a lot to the world of marketing. If you […]

Founders Alliance is an network for hard core Swedish entrepreneurs. To attract audience to their Founders Awards they make some of the best entrepreneurs sing opera. Watch this original video, it shows that even if your a hard core entrepreneur you need to have fun.

The Testing iPad: Will Toys”R”Us buy Apple? blog post got a lot of traffic and interesting comments. Most of the time I don’t respond to comments about my English because I am a dyslectic blogger but this post got a lot of kind responds – from all over the world. People really like the idea […]

Scribd is one of the largest book sites in the world, download millions of books for free at Scribd.com.

In every city in the world there are some outgoing personalities who functions as local social media (long before Facebook and even the Internet). Walter got that personality and he is also an entrepreneur. He is now starting to spread his ambitions online city by city. Walter´s goal is to connect people by introducing Whatsgoing.com. […]

We belong to our fans Chief Commercial and Marketing Officer Lander Unzueta, FC Barcelona (At Stockholm Mediaweek).

1. Testing iPad: Will Toys”R”Us buy Apple? 2. Does love sell more than sex? 3. How powerful is Facebook.com? 4. Save the world with books 5. The Google city is born (video) 6. Facebook movie vs. anti-T-shirts (video) 7. A four hour lecture in 30 minutes 8. UFC + Marines = Targeting warriors (video) 9. […]

Some people you meet, stick in to your mind, Gary Vaynerchuk got that kind of unique personality. Did meet him at Gulltaggen where he hold a great speech (see photo). I read his book Crush It and it got the same stick it flavor. Basically the book is about his journey to greatness and life […]

A lot of people aren’t willing to embrace that they have a problem unless they also believe that there’s a solution. Seth Godin, Quote from blog post: Sell the problem.

The global agency network, Euro RSCG does on recommended books about social media. It is for free download books here: Seth Godin (pdf), Chris Anderson, Brian Solis and Stefan Engeseth (pdf) and more (ore in Spanish). A small selection of books, manuals and guides free (and recommended) on marketing, with particular emphasis on publications that […]