Lecture with DDBs Chairman Emeritus Keith Reinhard “The Last Mad Man”
Yesterday I attended an exclusive lecture with the DDBs legendary Chairman Emeritus Keith Reinhard called “The Last Mad Man.” Keith is one of the few last (but young) people who actually was around when...
Read MoreBuy nature is the new green revolution at Stockholm Furniture Fair
I visited Stockholm Furniture Fair yesterday. As usual it was the design students that delivered the most creative ideas. Students are yet not destroyed by the reality and can therefore create without any compromises....
Read MoreOur ability to adapt will decide if we are predator or prey
Our ability to adapt will decide if we are predator or prey. Stefan Engeseth is in Sharkonomics teaching us both offense and defense by thinking like a Shark.Martin Deinoff, Senior Vice President, Creuna
Read MoreWinter frost water in Stockholm
Did take this photo in Stockholm, Kungsholmen with my Samsung mobile camera. It is thin frost ice that surrounds a stone and an branch.
Read MoreNature, red in tooth and claw, can be a great teacher
Nature, red in tooth and claw, can be a great teacher. Stefan Engeseth has taken one of its lessons, that of the great sharks, and used it to present a view on strategy that...
Read MoreSharkonomics reveals the vulnerabilities and strategic insight needed to challenge leading brands
Market leaders beware, Sharkonomics reveals the vulnerabilities and strategic insight needed to challenge leading brands.Derrick Daye, Global Brand Strategist, Author, Branding Strategy Insider
Read MoreMarket leaders beware, domination is history
Market leaders beware, domination is history.Colvyn Harris, CEO, JWT India Praise for the www.Sharkonomics.com book.
Read MoreCatch a wave of the groundswell and surf the social web with Sharkonomics!
Catch a wave of the groundswell and surf the social web with Sharkonomics! Stefan Engeseth’s book will take off and swim by itself.Martin Lindeskog, blogger and social media evangelist Click LIKE at www.sharkonomics.com to...
Read MoreCall to action: 100 free copies of my new book Sharkonomics to fellow bloggers
I would like to offer fellow bloggers some early information about my forthcoming book, Sharkonomics, which is about strategies for attacking market leaders, based on my study of shark behaviour. The book will be...
Read MoreTake a bite of my new book at www.sharkonomics.com
My fourth book, Sharkonomics (about strategies for attacking market leaders), will be published in March 2012. You are swimming with sharks and you may not even know it. Stefan is your guide to not...
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