Globecorp.biz: Word of mouth interview

Here is an interview that I did do for blogger Jean-Yves Huwart, globecorp.biz at the conference for BDMA in Belgium. My English is not the best in this interview but the points is. “If your brand doesn’t enter a two-way relationship with your customer, your brand is in danger.” In France: “Les marques qui n’écoutent pas leurs clients risquent de

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