Blog

Here in Stockholm is a consumer Georg Carlsson, that over the years been eating 20.000 lunches for 70 years at the same restaurant named “East Station” (Östra Station). The value of George’s lunches today is more than a million, imagine if you go in to a restaurant and say I like to buy a lunch […]

This week I did hold ONE lecture in Prague at the seminar Retail Summit has been around for many years and it’s become one of Europe’s most important. There were around 700 people in the audience from 28 countries with direct translations into 5 languages (headphones). One of the big problems in this part of […]

They started as a small entrepreneur and got big today it seems like they got to big, I am talk about the computer retailer Dustin. Today I did send them an email saying that they should stop sending me junk mail, and save their money to develop costumer support. The reason is simple, friends of […]

To little focus on consumer input to the World Economic Forum but under the topic of “Relinquishing control of web content,” did a CEO take the microphone and rapped about user-generated content: “We’ve seen that our content has remained very popular and that the majority of page views on social networking sites are for professionally […]

My first book Detective Marketing has is now outsold and I will print the Fourth Edition of the book. In the third edition there where only the praise from TOMPETERS! In this new edition I have added some new praise and selling point “The book that best-selling business writers read” (it’s a fact, but do […]

When I take photos, the more I shot the more I learn. If I share them I learn even more and faster. That’s why I think software’s that provide this opportunity is worth time to checkout. And today JAlbum 7.0 is being released. They partly develop the software in community so it has good chance […]

The master PR Viking Olle Wästberg did came up with an great idea: Sweden to set up embassy in Second Life. ”We are planning to establish a Swedish embassy in Second Life primarily as an information portal for Sweden,” Swedish Institute (SI) director Olle Wästberg. Full story in The Local. Sweden is unreal safe and […]

Green money is big money if you can marketing it and sell it. This time the Green Vikings™ needs to sell and marketing the message, that’s why I started the idea site GreenVikings.com

For many years they have worked to get smokers to face death while smoking: “The European Union has launched an aggressive anti-smoking drive with grisly photos of rotten lungs, throat tumors and decayed teeth that it hopes will be used on cigarette packets.” CNN (Friday, October 22, 2004). Today it’s a fact to face death […]

Did watch the movie ADRIFT. It was not by fare the best movie I seen, but the fact that it was based on a true story: When will we se the same story on products? Ore should it be: Based on true consuming. Before we se this come alive we can take a strange walk […]