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Italy is one of the world’s best-loved tourist destinations. The richness of the culture, both that which it has created itself and that which it has brought back as the spoils of imperial conquest, acts as a mirror. We like what see because we see ourselves. This is our ideal picture of what our lives […]

Sorry for not being updating this blog for a while. I love blogging but sense the ONE book have been coming out – I haven’t had the time. Did get a 1000 mail and at the same time my email software did break down, two weeks later I have an over 1000 mail again. I […]

An artist called Banksy has repeatedly succeeded in smuggling in and hanging his own art at museums such as the Louvre in Paris, London’s Tate Gallery, and New York’s Museum of Modern Art. See some great film clip of it here.His success raises a central issue: why isn’t the consumer part of the picture? Why […]

I feel lucky after the book release. So I would like to play my favorite song (cant stop listen to it). Here it is for free, listen to “Lucky You” performed by Nanko. Play it and dance with me, global dancing is ONE (at least the music industry that now finally are tapping into and […]

After a flying introduction to the ONE book, are we now landing in Kungsträdgården.Read more by clicking on the airplane at So Stockholm “Where different worlds become ONE.” there is over 100 VIP coming but you are the ONE that I am missing to do this book release the best ever… Hope I see you […]

I have been holding lectures around the world and always asked: When did you last meet a CEO with a company tattoo? Never have I seen a tattoo on a CEO ore got good answers. If the fans of a brand can wear a logo tattoo, shouldn’t business be tuned into this PASSION? So therefore […]

Yesterday evening I was at the Skype Night in Stockholm, it was an interesting evening for Skypes partners. Around the success of Skype is now a whole society of partners growing. Skype now that they can grow faster and deliver more value to 100.000.000 consumers, if they work as ONE with their partners. I really […]

Love and hate comes close, and never before in time could consumer change whom they love and hate with a little help from interet. Love and hate is a close line Here is my top 5 list of brands that consumers “love:” 1. Apple 2. Nokia 3. Sony 4. Toyota 5. Replay But the above […]

This morning did I hold a ONE lectured on FlyNordics Stockholm-to-Oslo flight at 30,000 feet. As you can see on the above picture, I was not the captain but did have fun holding the lecture. The 100 passengers where giving a free copy of ONE as a gift from FlyNoric and the author. My message […]

Did ask this question to heavy CEO´s at a workshop I hold recently. They got really provoke about the question. First they did say we don’t understand the question. Then after some time they started to guess and then I ask what their consumers should answer and they did not now anything about that. So […]