Blog
ONE new idea for the world biggest flat screen
Today sells a lot of flat screens but they are all to expensive and small. Consumers do have to buy bigger and bigger to get a movie feeling. Why not make a solution that consumers can grow with? Lets look for ONE idea to solve the problem and fill your wall with a big flat […]
Customers are often the best designers
TV’s have always been as big as moving crates. Now, the flat screen is improving the picture and making them less obtrusive, but also twice as expensive. Unfortunately, TV design still looks like a science fiction B-movie from the 70’s. Maybe we’re all so used to thinking of TV’s in those terms that no one […]
Creative consumers make business grow
ONE of the questions that often get in my lectures is: Do consumers really want to give their creativity to companies? I think this article is a really good answer: ”At the heart of most thinking about innovation is the belief that people expect to be paid for their creative work: hence the need to […]
Michele Miller questions makes you walk
Most speaker talk and some walk the talk. But Michele Miller asks the right question. She makes the audience do the walk with their costumers. Read here questions in this Inc.com article.
Get close and see more trends
On Trendwatching.com you can see more by close watching consumer global. Check it out.
The Tonya Harding success factor for figure skating and business
I find it very interesting why figure skating is so big now. It is on most of the channels on television and it seams like it was nowhere before. A friend of my daughter always looked at figure skating this OS 2006. She practiced for hours tying to do the jumps and turns for weeks […]
A new brand that would make IKEA grow outside IKEA stores
The Swedish brand IKEA is in my opinion a bigger brand than the country Sweden. When I travel around in the world more people know about IKEA than about Sweden. Sometimes it is more easy to say “you now Sweden the land where IKEA is from?” Then to explain where Sweden is. Today IKEA are […]
Heaven doesn’t have pressreleses, but hell does
Wal-mart doesn’t want to go to hell with there brand. So they recruitis blogger to help them. An Not-smart idea, read more at Jack Yan´s blog.
Old Management vs. New Management
ONE of the big problems with old Management is that it is done at the top of companies. Old MBA and old school titles are grounded on a market that today looks more like a museum than the reality of what a today’s market offers in opportunities. Old ore new management has nothing to do […]
Master Card is working with the ONE master: The Consumers!
Consumers are starting to do advertisements for big brands like Master Card (I did get this tips from Manoj). That’s great news for Master Card, maybe they could do an ONE card to? Then the consumers could make their business grow as ONE.How is the Master of your business?