ONE The Fall of PR Detective Marketing
StefanEngeseth.com | Author | Keynote Speaker Guest Professor | Consultant | Creative Futurist

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These companies have learned to bite by attending in Sharknomics lectures

These companies have learned to bite by attending in my Sharknomics lectures: Here are some of does how learn how to bite: Google. Spotify. Ericsson (HQ). Disney Nordic (HQ), Absolut Vodka. AAK. Audi. VW. Porsche. SEAT. Skoda. ICA. AGA Gas. Coca-Cola. Pepsi. Yahoo. Nobelprize. Oriflame Cosmetics. Posten. Turkish Airlines. Berkeley. Roche. Universal Pictures. AstraZeneca. Sveriges […]

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Do not miss Bruce Dickinson at Marknadschefsdagen

Bruce Dickinson former Iron Maiden is holding a lecture in the topic: How to turn customers into fans! At Marknadschefsdagen the seminar is full of good speakers as Myrna Lewis from South Africa.If you mention Detective Marketing when buying your ticket, you get 100 euro discount (perhaps will Bruce even sing for you…).

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Rasmus Ankersen: Is Apple the next Nokia?

Its fascinating to finally see more than me blog about Apples weakness as in this blogpost: Is Apple the next Nokia? does Rasmus point out: It’s just worth remembering that the way we look at Apple today, was exactly the same way we looked at Nokia in 2007, six months before the iPhone was launched. […]

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Sharks tweets on twitter

In Australia are now surfers reading tweets from sharks closing in the shore to avoid attacks. Scientists attach transmitters to hundreds of sharks, including great whites, to monitor their movements near public beaches.When a tagged shark swims within about a kilometre of a beach, it triggers an alert which is picked up by computer. That […]

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Super trend 2014

In 2014, says our trend spotting that ordinary fashion retailers will offer superhero clothes. Sound too extreme? Already this year, the 24th, will a red-dressed superhero show up with magical powers that makes everyone to be kind. Create super trend in three steps:In deep water are trends moving on an unthinkable level: A wave of […]

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