Blog

I held a lecture for young PR students and professionals at Communicare in Sundsvall. My lecture was based on my latest book: ”The Fall of PR & the Rise of Advertising.” For young students studying PR my message The fall of PR may not have been a positive one. I tried to deliver the lecture […]

The Swedish military is now recruiting copywriter to their in-house agency. The purpose is as clear as always in the military world: Psychological warfare is the newest of the Armed Forces rapid reaction unit. This new unit is working with psychological operations, which aim to influence the behaviors and attitudes of a target audience. This […]

Last Friday I had the honor of being one of the speakers for a newly formed group of entrepreneurs called Web & IT Bar Gotland at the location of Science Part Gotland. Living on an island internet is a perfect platform for business (no traveling needed). However, it is essential for these Internet entrepreneurs to […]

Karim Rashid is one of our times most talented designers. He is channeling his talent through many different fields, this time he is setting his mark on SodaStream – so consumers can carbonate water trough his magic and fun design. Soda Stream is one of the world biggest brands in home carbonation system. Video from […]

Göran Adlén made success today at the third round of a crowded Unplugged Speeches™. The topic of his lecture was Theory slaughter. Both Kotler and Porter ended up under his sharp butcher knife today. It is easier to write a book than to sum up Göran’s lecture. Göran Adlén is one of the best speakers […]

A good name, design and sustainable tribe building from the inside and out by LemonAid.

Pour water in this cans and it will show the time for 6-12 month. In other words a cool sustainable innovation of watches.

Many times are the buzz around the book bigger than the book, but not this time. Did get this amazing book: The Monk Who Sold His Ferrari by Robin Sharma from an amazing friend. Here is some of the strong points in the book: • Positive habits will create results. • Dance in the rain […]

After my lecture at GoOpen did a technician came up to me and gave me his opinion on my intensive lecture: A four hour lecture in 30 minutes. Unknown technician I can’t stop thinking about it, it’s fun and I wish I could say thank you, but I was so taken about how well it […]

I saw the inspiring theatre act “Flow” performed by Anna Linda Hultström. Anna is not an actor and that my be the reason for why she is not “acting” on stage. She is Anna and that is what’makes it so real. She takes us through a journey of her interpretation of what flow is or […]