Blog

That’s how the staff at Jungle Jims describes work.* They do “play” so good that the numbers on the bottom-line are around 100 million Euros (that’s good work). Big Wall-Mart is trying to compete but they don’t know how to play. A supermarket as it is a tourist attraction and stands as testament to Bonaminio’s […]

Yesterday I did attend at a really good seminar “Handelns hetaste varumärken!” (Retail hottest brand). IKEA did get the nr 1 award; finance director Ulrika Persson for IKEA did collect the award. Onstage she did tell a fantastic story that I believe is the reason for why they are nr 1: For not long ago, […]

Here are to good examples of the small and big advertising agency. Lets start with the small Barbermartin.com its al about people. Then we have the big and global Leoburnett.com a website that probably is one of the most creative website an agencies ever done so far. But its not about people its about what […]

Al Ries is a great speaker, click play and listen to his bullet points about iPhone and branding. Al delivers points as: Brands that is everything is nothing… Here are more bullet points for your business from Al and Laura Ries at TheRiesReport.com

Today is days we cant afford to forget. We will not forget 9/11 if grass rots grow into a forest of memories. 259 000 000 hits on Google.com are a lot of seeds. Not of them are serious, but not al trees survive in a forest. Here is one that seems like a good tree […]

I know it is sensitive but I can’t stop thinking of the connection between: Children vs. brands: Children don’t survive without your help! What brand don’t survive without your help? The interaction between children and you is building strong relationship. What brand ore webpage are having the same moment of “WE grow momentum?” well IKEA […]

It takes a lot of time to find good blogs, that’s why I recommend Advertising Age list of 435 top ranked blogs. The list is created by Todd Andrik (check out his blog). There are a lot of blogs that are good, but most of them are from the states (because they are good).

The best thing in life should be free (witch brands don’t want to be best?). Went to the amusement park Gröna Lund that understand how to create relations over time. They have been entertaining people since 1883 and learn how to build a buzz. The entry is for free if you are in the age […]

Time goes to fast some times, thanks to blogs it is easy to go back in time. Here are a good blog post from a lecture awhile ago: Once I became acquainted with a very small man, who explained to me with a Cocktail party that it is debt A driver international motorcycle course. When […]

The music beat of James Brown is more alive than most of today’s musicians. Many of today’s musicians are using the beats of ”The Godfather of Soul.” James Brown beat has become a standard when creating “new” music. That means that ”The Hardest Working Man in Show Business,” never going to stop working. For today’s […]