Describes the Scandinavian approach of doing business. This new book talks about having an original idea and a different way of making it happen. It shows how Scandinavian companies make an impact on the business landscape, and what lessons other companies can learn from them.
“Vikings decide what they want, and accept the risk that comes with it.” Are you bold enough to read the book? Amazon.co.uk ore Adlibris.com
“A welcome invasion” Guardian
“Viking Manifesto: Ett nyvässat svärd i striden om kunderna” Jack Hansen
Authors and Vikings: Steve Strid and Claes Andreasson
The Scandinavian approach to business certainly is very different. Some things are good, like freedom and relaxed management style while other things like no clear goals and difficulties making decisions are bad. But things are certainly working really well for the past 5-10 years…. AD