Stefan Engeseth

In the new movie Flightplan does actor Jodie Foster lift the acting to a theatrical level. Why not make this great movie into a theatre? It would be great if it then could be played in an airplane! It would be good if Boeing was brave and sponsored it with a plane, landing at Broadway […]

I love reading books and is always looking for good books to read. With Google print it is easy.Maybe they have children’s book for the Google kid?

The France the revolution will always be a part of their culture. That’s ONE strong reason why 20 towns are on fire around Paris today. Around the world millions of consumers are revolting against big corporations who won’t be happy having fire around there headquarter (but will soon have it if they don’t open up […]

The safety development of cars has been as primitive as experiment on animals (how needs seatbelts they told consumers?). We did not see the lies that the car industry gave human-animals. Today consumer power stops cruel experiment on animals for animal kingdom has a transparence that sees and values life with blogs and your voice. […]

How much does their consumers spend on Coke? At least, billions of bottles. If Coke stop doing advertising as a monologue and involve their consumers they could get free advertising for more than $100 billions. But then they need to be more innovative and tap into the evolution of business consumer gives. If Coke doesn’t […]

Italian super star Eros Ramazzotti hold a concert for 100.000 fans at Stadio Olimpico in Roma. In the old days the audience use there lighter to contribute and be a part of the concert. Today not so many smoke, so they used their mobile phones. Eros told the 100.000 fans to put on their mobile […]

When consumers and companies are smiling to each other they move towards each other. On the photo I am ONE small consumer smiling and moving forward. If the smiling is not enough to get things moving go to this blogs win-win marketing or content & marketing thoughts (by Singapore’s guru Manoj Aravindakshan). Happy consumers are […]

When filming a Sony commercial they did throw out 250.000 multi-coloured ’superballs’ bouncing down the streets of San Francisco (film clip). Why not let the balls be captured by 250.000 consumers/Sony fans? Then they could connect every ball with an offer to buy a new color full screen that they are promoting. This idea would […]

Do you know that every paper you print has a secret tracking cod? This tracking mechanism is the Secret Service version of ”barcode consumers” embedded in their printouts. Why does not Xerox Printers instead print out heart at Valentines Day?Printers all look more or less the same and have more or less the same features. […]

It is only when evil kisses good that a new world can be created. Evil contains power and know-how. If every bullet fired in the former Yugoslavia had been a seed, the region would have been a rainforest to stroll in, instead of a mass grave to cry over. Evil vs. Good is in good […]