Blog

Yesterday ended Stockholm MediaWeek. It was two not a traditional two day seminar, instead it was innovative done as a television show. The days were full of inspiration for journalist, media and advertisers (they sort of live together and now they al wants to be ONE with the consumers). I think one of the best […]

Does how say advertising is slowing down take a look here: World’s Top 50 Agency Companies. Adage.com That is big Advertising money and the biggest agency of them al is Dentsu in Japan.

The city of Stockholm is now becoming ONE with the politicians at Stockholm.se. It is the new official gateway. If you’re thinking of arranging a wedding they do have this romantically offer in the City Hal: The ceremony is free of charge. After the marriage you documents are sent back to the Tax Office for […]

Is Amnesty carton killing the Olympic spirit in Beijing? Sport is something nice that we al are becoming ONE around, with headlines as this from China it feels good: One World, One Dream, One Mountaineering Team. Beijing2008.cn But with other headlines as: “Ad turns Olympic torch into shock baton,” it doesn’t feel as good. Amnesty […]

The new game version of Grand Theft Auto IV (GTA 4) are having problems. The game is freezing and there are reports about problems with online killing. Could this be the first peace project done by a programmer how got enough of al the killing? The graphic is excellent; soon will Hollywood try to follow […]

It was not me saying it but the advertising guru Lee Clow from TBWA say at the Leadership Conference for the American Association of Advertising Agencies. In the end of his speech he did talk about making advertising for iPhone: When you have a product that speaks so eloquently that we’re going to change everything, […]

When brands buy the right to name a building after their brand x, it’s called “naming.” But it is a risk to use places that consumers already have a relation with. Don’t use naming, as raping of strong relations be twin fans and their tribe places. Sometimes is better to think twice before buying places […]

More ore less is the success of eBay.com based on word of mouth and PR. But now is it now so new anymore so I think they should develop the seller and buyers model into next step. Here is a simple idea that will give new fuel for more buzz and PR around eBay.com. Instead […]

Read the Top 10 most popular posts for the moment. In only one day we got a new nr 1: There.com: Are your avatar ready for spring?. We also got new post on the list about MissBimbo.com, Google Swimming, A multi billion idea and KidZui.com.

It interesting how industries that grows becomes stiff-legged. The Pharmaceutical businesses will not survive according to specialist if they don’t adapt to the market. The reason for why they have become so stiff is because they could (no competition – lobbying that their Titanic pills are good for al consumers). But now when the market […]