Blog

In the business world of sharks and prey, Facebook has been self-inflicting wounds with multiple mistakes. But it can become a dominant shark with one product – The Facebook Tablet. Think about it. You walk into your local café and watch people in front of you, tablet in-hand with the big blue Facebook logo, getting […]

While analysts are treating Apple’s 4th consecutive week of losses on Wall Street as an investment issue, I think the company has bigger problems on the horizon. Apple is becoming a top prey in the world of Sharkonomics. Applying the principles of nature to business, sharks typically attack over-hyped companies with too many products, perceived […]

On behalf of SACC-NE, I wanted to thank you for an excellent Sharkonomics presentation. Not only were you able to captivate and entertain the fifty people attending, but I had several members reach out to me afterwards commenting on the great energy in the presentation. Your ability to distill core shark principles and apply them […]

Recently I had the honor to be the opening speaker at IRM’s conference: Business Model innovation 2012. Even if I wish I was the reason why top management from Ericsson and other leading companies came to this conference, I have to to admit that I was more of an opening act for the world class […]

Swedish marketing mind tells brands to adopt ’Sharkonomics.Article by Madeleine Ross in B&T

After Fox Business headline: After Breakup, Kraft, Mondelez Embark on Separate Paths. My Sharkonomics opinion on that move: Big corporations often practice cannibalism by competing with themselves. These types of solutions might work work fine on a white board but often not in the nature of real business life. The short time consequences can be […]

1. Why Barack Obama will not be re-elected as president and how he could 2. Interviewing Weta Digital crew member Victor Huang 3. Theatre vs. Organic food: Flowers from my Mother’s Garden 4. Creating superhuman brands at Tendensdagen 5. Marketing Week ranks Sharkonomics as one of 2012 marketing buzzwords 6. Video: Stefan Engeseth lecturing Sharkonomics […]

A damned good book, Sharkonomics.Guy Clapperton, Author and social media expert

Video: Stefan Engeseth lecturing Sharkonomics at Gulltaggen2012.

The requests in the U.S. on Sharkonomics bites all records. We have therefore restricted the tour to 10 cities around the United States. Today is New York, Chicago, Washington DC, Silicon Valley, Los Angeles, Minnesota, Arizona, San Diego, Atlanta, Colorado, Philadelphia booked. The question is where the tour bus will stop next in the world?