ONE The Fall of PR Detective Marketing
StefanEngeseth.com | Author | Keynote Speaker Guest Professor | Consultant | Creative Futurist

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Profitable New Year’s resolutions

The gyms are crowded with New Year’s resolutions. The human body is working hard to get in in shape for summer’s sunny beaches. Can companies create an equally energetic change with the help of New Year’s resolutions? After the holidays when the batteries are charged alot of the recharged energy is spent on overcrowded gyms. […]

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Sharp Sharkonomics review by US blogger Michael Muth

Read this sharp Sharkonomics review from the US tour in Chicago. …nature works @ a higher level than strategy.  The problem with reading books & implementing what you read is that they require deep dives into research, which takes a lot of time.  When you finally see a sign that there’s a shark behind you, […]

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Top 10 most popular posts – Updated: 6 December 2012

1. Tablet War Week: Will look small if Facebook jumps in the water 2. 6 Ways Apple Becomes Prey for Sharks 3. The Sharkonomics tour whetted American appetites 4. Alexander Osterwalder and Sharkonomics at IRMs conference: Business Model innovation 2012 5. Interviewing Weta Digital crew member Victor Huang 6. Theatre vs. Organic food: Flowers from […]

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The Sharkonomics tour whetted American appetites

A four-week Sharkonomics book tour whetted American appetites. The tour bus run across the United States with the principal organizer The Swedish-American Chambers of Commerce at the wheel. Despite storms and presidential elections businesses people around the United States attended The Swedish-American Chambers of Commerce events in Silicon Valley, Boston, Chicago, Denver, Los Angeles, Minnesota, […]

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Jim Collins in Sharkonomics

Few authors have demonstrated more impressive research than Jim Collins has in his book How the Mighty Fall. It is an honor to have the permission to reprint Mr Collins model The Five Stages of Decline from his mighty book in my book Sharkonomics.Mr Collins reveals in his book How the Mighty Fall such corporations […]

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